Rise Rehab & Performance cuts ribbon, celebrates opening under new name

Friends, family, and chamber members gathered on West Highway 2 to support Andrew Mason, Errin Nelson, and their staff for a ribbon cutting with the Broken Bow Chamber of Commerce on Friday afternoon. The celebration was put on for Rise Rehab & Performance, the new name chosen for the future after Mason and Nelson became co-owners of the business formerly named Pearson Physical Therapy.

Before slicing the red ribbon, Mason said he’s excited for the future. He added that the transition has been smooth since the business system and staff were all in place.

Rise Rehab & Performance offers a wide variety of services in physical therapy and beyond, which Mason said is a testament to the positives of rural therapy.

Nelson added that the consistencies for the business far outweigh the changes.

“Really, everything is pretty much the same. My kids said the other day it’s like a new haircut. We just have a new name. The staff is the same, you can expect the same great services that you’ve had for a multiple number of years since we’ve been located in this area and we look forward to serving the community of Broken Bow and all of the surrounding communities,” Nelson explained.

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