May 11th declared ‘Big Boy Day’ in Sidney

SIDNEY, NE — Sidney city leaders took a step Tuesday night to recognize their local radio station. 

At its Tuesday, May 11, meeting, the Sidney City Council proclaimed the day as "98.7 Big Boy Day" in the town. The proclamation is meant to celebrate KSID's recent format change, switching the variety station Sky FM to an all country music station 98.7 The Big Boy. 

The change announced on Wednesday, May 5 also changed the branding on 1340 AM and 95.7 FM The Fort to Cheyenne County Country. 

You can read the full proclamation below:

WHEREAS, News Channel Nebraska, owned and operated by Flood Communications, was founded in 2015, and is today, the only in-state, independent television network of its kind in the United States, And

WHEREAS, Flood Communications purchased Sidney radio station, KSID, and took over ownership on January 1, 2020, And

WHEREAS, KSID went on the air for the first time on June 1, 1952 on the frequency 1540 AM, And

WHEREAS, KSID upgraded to new radio frequencies over the 69 years on-air to 98.7 FM and 1340 AM, with an FM translator on 95.7 FM, And

WHEREAS, Flood Communications grew to include 10 radio stations and seven TV stations, delivering hyper-local news and high-quality programming to radio, TV and digital audiences across the state, reaching more that 500,000 homes, 2,000,000 digital users per month and 200,000 social media followers, And

WHEREAS, On May 5th, 2021, KSID celebrated the launch of their new radio stations and new branding campaign, 98.7 The Big Boy and Cheyenne County Country. 

NOW, THEREFORE, I, Roger Gallaway, May of the City of Sidney, DO HEREBY PROCLAIM the 11th Day of May 2021 as 98.7 BIG BOY DAY in Sidney, Nebraska, and I do hereby urge all citizens to take due note of the observance.